Creation and publication of all marketing material. Overall responsibility for brand management and corporate identity. Monitor and report on effectiveness of marketing communications. Created a wide range of different marketing materials. Worked closely with graphic designers to revamp the brand identity by updating the menus, brochures & online presence Maintained and managed www.facebook.com/paradiseinngroup

Financial and Operational Tasks: Bookkeeping the day-to-day financial transactions of the organization and prepared the monthly income statement. Controlled the company’s safe and deposited cash weekly to the bank. Processed accounts receivable and payable. Managed the laboratory’s inventory supplies. Distributed and maintained the employee’s month end salary payments. Input incoming invoices from suppliers as well as maintained a positive on-going relationship. Prepared and presented the company's financial and operational status to the yearly to the board of directors meeting.

Identified the target market by constructing a detailed market analysis. Introduced an aggressive marketing campaign to bring awareness to organizations’ existence and purpose. Held, managed and joined public conference events to advertise our service. Penetrated the distribution channels by highlighting our benefits at several hospitals to numerous doctors and nurses. Regularly organized booth set ups and activation operations in different “bazars targeting child bearing age women” Prepared and held the marketing representative inductions. Showing them how to initiate one-to-one communications and how to represent our brand, as our main objective is increasing awareness about stem cells banking. The general flow of clients increased as a result of different marketing campaigns. Met with clients daily to increase their awareness about the benefits of stem cells and banking options, if a client wants to bank we proceed to explaining the contract and signing it. However, because ASSB is one of two of its kind in the region, the necessity of covering other cities was part of our tasks. Mainly Cairo, Tanta, Damnhour, and Mnufia.

Accounting and finance, Marketing / management